Leveraging the Human Element of B2B
If you could connect with people on a more human level by spending just 90 seconds of research per call, would you do it?
In this episode of The Evolved Sales Leader, we hear from Nick Capozzi, Founder of SalesPitching and Demostack, about using LinkedIn research to connect with people on the human level that’s often missing from B2B.
Listen as we discuss:
- Making your champions the heroes of the story
- How to connect with people based on their LinkedIn profiles
- Surprising traits of a great seller
- Why hiring a great leader is key to building a great team